Atlassian Partner Program launches specializations for cloud, agile at scale, and ITSM
It’s a win-win: partners and customers will both benefit from this investment.
Atlassian’s partner network is committed to helping unleash the potential of every team. Our partners complement Atlassian business with consulting, implementation services, and unique solutions, including industry specializations and geographic coverage that help our customers better use – and expand their use of – Atlassian products. As our primary services arm, we count on our partners to help our customers succeed. To continue driving their success, we’re launching a Partner Specialization Program for cloud, agile at scale, and ITSM, which will help partners drive their business value and differentiation in the market.
Last year, we adjusted our Partner Program requirements to be a better fit in emerging versus developed regions across the world in order to focus on value-added elements – such as skilled resources through accreditations and certifications – rather than reselling. We also introduced new cloud requirements for partners in these regions to better align with Atlassian’s land-and-expand strategy. As a result, we’ve seen a corresponding growth in the number of high-caliber partners in our program.