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December 12, 2023

monday.com - seamless solution to all your marketing project

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Quick Summary: Are your campaigns truly driving enough sales opportunities? Do you possess sufficient insights into the performance of your campaigns? Can you make informed strategic decisions based on the success rate of your previous endeavors? These are the pressing questions that marketers grapple with today. Thankfully, a tool like monday.com offers a seamless solution to all your marketing project management needs.

What monday.com Brings to the Table?

Marketing teams bear the responsibility of managing a wide range of tasks, from defining and overseeing the brand to devising effective content strategies, digital asset management, product marketing, creative requests, social media monitoring, and driving SEO, among others. monday.com steps in to provide the visibility necessary for monitoring every marketing endeavor, be it a campaign, a social media post, or a customer interaction.

Implementing a marketing project management tool like monday.com allows for efficient management and execution of marketing activities. Let's delve into the top ten tips for using monday.com in your marketing project management:

1. Get everyone on board

To fully utilize the innovative potential of monday.com, ensure that your marketing teams embrace the platform. Educate and train them on the importance and benefits of using monday.com, addressing any concerns or reservations they may have.

2. Choose the right template

monday.com offers a diverse selection of pre-designed templates to cater to different marketing project management needs, ranging from content planning to campaign tracking, editorial calendars, and competitor analysis, enabling you to kickstart your projects promptly while saving valuable time and resources.

3. Utilize calendars for planning and tracking

monday.com enables you to customize calendars to suit unique use cases. Add action items, color-code activities, drag and drop tasks, assign priorities, delegate authority, and more.

4. Visualize campaign planning

With monday.com, group campaigns by type, label them as needed, sort them by significance, and keep everyone in sync with automated notifications for scheduled, delayed, or completed campaigns.

5. Leverage request forms for data collection

Take advantage of monday.com's request forms to gather all the information you need about customers, campaigns, and more. Share form links with other team members or embed them into your website, ensuring that responses populate automatically into respective boards.

6. Enable contextual annotations for streamlined feedback

To streamline the review process, activate contextual annotations on monday.com which eliminates the need for back-and-forth communication. Store all comments and edits directly within your images and videos. It ensures that your teams stay aligned at all times.

7. Stay updated with the latest file versions

Avoid the challenge of keeping your teams informed about the latest file versions. monday.com allows you to store every iteration in a coherent timeline, eliminating the complexity of file updates. Add new versions as you work and easily identify the latest version with a simple glance.

8. Efficiently track and manage activities across all platforms

With marketing teams engaged in numerous campaigns across various platforms and regions, monday.com provides an intuitive platform to manage, track, and organize the results of each campaign. Utilize the platform to monitor campaign progress, performance, as well as the time and money invested in each initiative.

9. Integrate with existing tools

By integrating monday.com with the tools you already use, you can eliminate the time wasted switching between different apps. Connect the platform with apps and platforms such as HubSpot, Facebook Ads, Mailchimp, SEMrush, Adobe Creative Cloud, and more, reducing the time spent on achieving desired results.

10. Leverage automation

monday.com offers extensive automation capabilities, allowing you to save time on repetitive and mundane tasks. Set up rules to handle common tasks and streamline daily workflows. Trigger actions on one board based on activities on another board, or create custom combinations tailored to your unique needs.

In-Conclusion:
While marketing project management may initially appear complex and cumbersome, by leveraging monday.com's remarkable features, including boards, views, dashboards, and automation, you can swiftly establish efficient workflows and connect all the dots across your marketing organization.

Curtesy: Screenshot Source | monday.com